
I’m Gaëtan Heuzé, a Paris-based Art Director with over 15 years of experience designing brand identities, visual systems and motion content for some of the world’s most iconic brands.
From concept to execution, I help studios, agencies and companies bring their vision to life through bold, elegant and strategically crafted design. My work blends creative direction, graphic precision and a deep visual culture — developed through years of experience in motion design, illustration and visual branding.
Over the years, I’ve collaborated with major agencies such as Publicis, Havas, Malherbe Design, and Babel, and worked with brands including Pernod Ricard, Lacoste, Heineken, Renault, La Poste, and Nespresso. Whether creating an identity system, designing motion-led assets or crafting brand visuals for digital and print, I bring the same focus: clarity, composition, and style.
My approach is holistic, detail-oriented and collaborative. I’m always looking for ambitious creative teams, brands or studios to work with — whether on a freelance basis or as part of a long-term collaboration.
Let’s build something sharp.
Creative Direction
I lead creative projects from vision to execution. Whether you’re launching a new brand, rebranding, or creating compelling campaigns, I ensure that every visual element tells a cohesive story. From concept to final delivery, my focus is always on clarity, strategy, and a refined visual language.
Visual Identity & Branding
I design meaningful visual identities that resonate with your audience. From logo creation to complete brand systems, I help businesses create a distinct, cohesive image that reflects their core values and drives recognition across digital and print media.
Motion Design & Animated Content
Motion is the language of storytelling. I create dynamic motion graphics, animations, and videos that engage and communicate your message with style. Whether for social media, advertising, or websites, I ensure your content stands out and delivers impact.
Art Direction for Digital & Print
With an eye for detail, I oversee the visual quality of both digital and print materials. From web design to packaging and editorial content, I manage the aesthetic consistency and ensure that every piece aligns with the brand’s identity and vision.
Also
Curious about my illustration work?
Feel free to visit gaetanheuze.com — a personal space where I explore visual storytelling through drawing and animation.
Feel free to visit gaetanheuze.com — a personal space where I explore visual storytelling through drawing and animation.